Ideal 1977 S.T.A.R. Team Ad "Ideal Invades Space with Star Team"

Ideal 1977 S.T.A.R. Team Ad "Ideal Invades Space with Star Team"

I'm not sure where this ad was originally published, I'm thinking either Playthings Magazine or Toys Magazine (both defunct toy industry publications). It was originally posted by Andy Yanchus, former Marvel Comics artist (RIP) into one of the 70's toy forums (now defunct I believe) under his StarRunn username. It's interesting that the ad doesn't use the S.T.A.R. acronym, seems kind of last minute.

Transcript:

EXTRA

IDEAL INVADES SPACE WITH STAR TEAM®.

Image caption: 1. Robot Zeroid® flashes light as automatic door opens and ramp descends from the space ship Star Hawk™.

Image caption: 2. The dastardly Knight of Darkness® challenges Zem 21® to a science-fiction showdown.

Image caption:  3. Battling Spaceships™ game permits players to battle for control of the universe.

Hollis, N.Y. Ideal Toy Corporation announces immediate delivery of the entire Star Team line.

At the same time, two exciting new TV commercials are scheduled for National airing.

It is expected that the impact of Star Team products will result in a great demand from the large audience of humanoid children.

Therefore, Ideal recommends that space be set aside for these new entries in the space race.

For science-fiction sales today.
IDEAL (logo)
1977 IDEAL TOY CORP., 200 FIFTH AVE. NORTH, N.Y., N.Y. 10010

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